ArticlesRESULTS, RESULTS, RESULTS! 3 THINGS YOU NEED TO GET THEM! How did our Company help over 200 Seniors Housing providers grow occupancy, on average, by 9.3% during the worst financial crisis our industry has ever seen? As mentioned in my Welcome message, we have launched a research arm of our Company (Bild Research Institute) and Jim, our lead researcher, has been compiling vast amounts of data for me. What was stunning about the results (even … The Real Estate Market & How It is Impacting Your Occupancy In working with hundreds of Marketing Directors every week, the most common objection we hear is that the housing market is keeping people from closing sales. I often ask my coaching team, “Is it really the market or is it their mindset?” I don’t want to minimize the challenge the market presents, as the challenges are very real. However, in working with hundreds of … Three Pennies and a Little Perspective Go a Long Way Every once in awhile we are reminded of how important it is to keep things in perspective. Today I was reminded by my three year old son, Noah. My mother was driving me to the airport and telling me how she explained to Noah that I had to work so I could pay for things like his school and upcoming birthday party. Like many of … I just got back from a whirlwind trip to New York City and while there was officially “Poked!” Wondering what I’m talking about? Of course you are! I had never heard this term in my life until I met Peter Shankman, a brilliant adventurist who happens to be a social media guru! In as little as six months people in the U.S. will begin to … THREE SUCCESS STORIES: THIS ECONOMY CAN BE BEAT! Implementing the Right Sales Systems Makes All the Difference! It’s no secret that there’s more of a struggle to fill up vacancies these days. Our stormy economic climate means that senior communities that never had trouble filling up apartments before now have to compete on a whole new level. If you’re not slashing rates, it’s … COACHING YOUR COMPANY TO SALES SUCCESS! How to Implement Change in a Changing Economy With the New Economy, we need a new approach to sales in senior communities. Executives and Marketing Directors need to up their game as never before and new strategies and approaches have to deal with the new economic realities. Business as usual is just not going to cut it – the decline in occupancies and the … OVERCOME THE ECONOMY WITH OUTREACH! How to Bring in a Steady Flow of Traffic by Creating a Profitable “Circle of Influence™” The pressure is on – no question about it. Marketing directors are under the gun like they haven’t been in years – from a leadership that needs to combat frightening declines in vacancies at senior communities. Traffic is at an all-time low, new residents aren’t … THE INCREDIBLE IMPORTANCE OF OUTREACH! Create a Circle of Influence™ That Refers Weekly & Drives Traffic, Move Ins & Revenue! These are historic economic times, nobody denies that. The seniors housing industry, like most other industries today, face big challenges. The one I would like to focus on is traffic. In working with clients nationally, we have found traffic to be at an all time … ACHIEVING SUPREME CUSTOMER SATISFACTION Don’t Fail at Follow-Through! Welcome to the fourth and final part of my series of articles on “The Science of Selling.” In my article last month, I talked about how to personalize an onsite visit to a senior community so that the potential resident and family members have a sense that you care about their wants and needs – and that … IN THE DOOR TO STAY: CONVERT VISITS INTO NEW RESIDENTS! PROPER PREP Makes the Difference to INCREASING YOUR OCCUPANCY & REVENUE!
Hi, and welcome to Part 3 of my 4 part overview of the “Science of Selling.” Your priority in tough economic times is to sharpen your and your staff’s sales skills to make sure you miss NO opportunity. If you haven’t checked out Part 1 and Part … OFF THE PHONE AND IN YOUR DOOR! How to Get Prospects ON SITE and ON YOUR OCCUPANCY LIST! In my article last month, I talked about how the 2008 economic meltdown made it an absolute priority to keep your sales efforts on track and on target, to increase your occupancy rates and keep the revenue coming in. Sales is a Science – and … How to Get in the EXPRESSLANE & Drive Traffic & Revenue Faster! Our industry is feeling the pain of the economic meltdown. With each apartment that sits empty, you lose on average, close to $40,000 per year in rental income alone. Have five open apartments & that’s a painful $200,000 in losses annually. Ten open apartments… You’re looking at a loss of over … Manipulating the Hands of Time - 3 Steps to Gaining 3 Extra Hours Each Week When is the last time you had one of the following thoughts: “If I could only squeeze two more hours out of my day!” “If I could just get caught up!” “I’m so far behind, I don’t even know where to start!” Time management is one of the most challenging aspects of our lives. Quite frankly, I’ve come to … Desperately Seeking Homeshows! If you want to make a consistent income that your family can depend on month after month, it’s critical that you maintain a steady flow of leads that you can work from. For some reason, Distributors often think that the only people they can do business with are friends and family. … |
We experienced a net sales increase of over 21%, generating an additional $4,000,000 in revenue per year. Traci Bild is beyond compare and the first guru I’ve ever heard who offers people simple, practical, step-by-step systems that get results…
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